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Scott Peckford and Dustan Woodhouse Answer Your Mortgage Broker Questions

 

Geoff Del Grande asks: What sort of marketing should I do to grow my mortgage business?

 

Key points

  • Position yourself as an expert.
  • Create a blog or podcast. They will help you make connections and build credibility.
  • Focus on your past clients.
  • Contests help build engagement.
  • If you built a fence around 100 clients, you would have a $100 million business.
  • Don’t be a lawn mower without a bag.
  • Be careful how aggressive you pursue growth because it can grow more than you might want it to.

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References

 

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