157: Josh Lyttle Explains Verifive Realty’s Unique Business Model

Josh Lyttle is our guest in this episode. Josh is the founder of Verifive Realty. After working in the finance industry for years he saw an opportunity within the market for a one-stop-shop for the real estate industry. Real estate, mortgage, and insurance all under one roof.

Scott and Josh talk about how he built the business, what his first steps were, and where he wants to take it into the future.

Stats

• Location: Edmonton, Alberta

Quotes

‘Success seems to be connected with action. Successful people keep moving. They make mistakes, but they don’t quit.’ Conrad Hilton

Good Stuff

• • [02:15] Tell us a little about yourself.
  • [05:18] As a financial planner, time and time again I saw deals fall through because of lack of communication.
  • [07:30] How did you go about finding potential employees?
  • [09:50] People who use one part of our business are more likely to remember that we also do other services as well.
  • [12:40] How many brokers do you have working for you right now?
  • [14:00] How did you get started on the insurance side of your business?

1. • • [14:15] When I created the company I didn’t really plan to have an insurance part.
     • [16:25] How did you find someone with a level 3 insurance license?
     • [17:50] The next step in my business will be adding a Law firm.
     • [18:32] How did you come up with the name ‘Verifive’?
     • [19:00] What are the pillars of your business?
       • Real estate
       • Mortgage
       • Insurance
       • Law
     • [19:55] How do you make money, for yourself, at this stage?
     • [24:40] You don’t need to know everything, you just need to provide the best possible customer service at every interaction.
     • [25:50] I recently became addicted to Instagram.

     • References

     • Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers – Alexander Osterwalder
     • Bold: How to Go Big, Create Wealth and Impact the World – Peter H. Diamandis, Steven Kotler 

Sponsors

Pioneer West – We are committed to providing the best financial products and services available while maintaining the highest level of integrity & professionalism. Available by phone, email, web, even Twitter. We are here for you, feel free to reach out. We are happy to answer your questions.

Client Caller– We generate you leads from your database while keeping you top of mind with your biggest fans…your clients.

More About Josh and Verifive Realty

• • • • • Web: verifiverealty.com
        • Tell: 1 866 305 7035
        • Email: info@verifiverealty.com

Host

• • • • • Scott Peckford
          

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