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Lorrie Rasmussen is our guest in this episode. Lorrie was one of our first guests from back in episode 5 and she is back to give us an update on where her business is today. Scott and Lorrie talk about the Alberta housing market, Lorrie’s 30 min turnaround guarantee, and how they do not use voice mail in her office between 9 to 5.



  • Location: Cochrane, AB
  • Brokerage: Mortgage Architects
  • Years in the industry: 15


‘Success is never owned. it’s only rented, and the rent is due every day.’

Good Stuff

    • [3:45] I think our prime purpose in life is to help others.
    • [4:50] How did you get into the mortgage business?
    • [7:20] I had my worst January in 10 years but, we are back on track now.
    • [8:40] I’m trying to spend more time educating my referral sources.
    • [9:45] We are guaranteeing a 30 min turnaround time (between 9-5).
    • [10:55] 50% of my business comes from builders.
      • [11:40] Tell us about a failure you had and what you learned from it.
      • [12:15] You have to find out what’s important to your referral sources.
      • [13:34] How do you deliver on your 30 min guarantee?
      • [15:00] Do you have a morning routine?
      • [17:05] We make sure everything is on time.
      • [17:55] Who is on your team and what do they do?
      • [18:10] We do not use voice mail during working hours.
      • [19:40] I’m the ‘outdoor person’ because of everything that has to be taken care of, whether it’s marketing or sales.
      • [20:20] Do your sales people take a file from start to finish?
      • [23:00] You attract attention with generosity.
      • [24:20] I can’t dance, and I like hockey.
      • [24:50] Start of the rapid fire questions.
      • References

      • GoMax
      • Velocity 
      • Twitter



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More About Lorrie


          • Scott Peckford

More Shows

See more notes and other episodes at the I Love Mortgage Brokering website.